TO BECOME A HERO AT THE BMW SÜDTIROL DOLOMITES
SPECIALIZED’S COMMITTMENT TO SUSTINABAILITY
At Specialized, we’re firmly convinced that the future of short journeys will increasingly take place by bikes, and not by cars. Transport contributes enormously to greenhouse gas emissions and bicycles are an important tool to fight climate change. A bike, to us, represents this and much more: freedom, the ability to create a community, mental an physical health. We work day in, day out to improve our planet.
For nearly half a century we’ve had one objective – to produce the safest, highest performing bikes in the world – and the ones which last the longest. We’re committed to producing high-quality products, reducing the environmental impact we have, and finding ways of recycling everything we produce.
We can’t wait to see you between 16 and 19 June in the HERO Village during the HERO Dolomites to showcase our new products for 2022. You can also try some of our mountain bike and e-mountain bike models.