FUELLING THE BMW HERO SÜDTIROL DOLOMITES – VOLCHEM, 100% MADE IN ITALY

A race like ours requires mountains of physical effort. We know we are preaching to the choir, as every BMW HERO Südtirol Dolomites finisher knows that perfectly well. Admit it: we have all thought of throwing in the towel during a climb or found ourselves suddenly drained of energy with the end inches away. Like any other engine, the human body needs fuel: before, during and, yes, even after gruelling hours cycling on a mountain bike. Which is why we are happy to announce our outstanding, new partner to all HEROes! When it comes to nutritional supplements, Italy-based Volchem is second to none, and they will be joining us for this edition meant to symbolise a “new beginning”. Headquarter in the province of Padua, our new partner produces its own products in-house. Many brands outsource the production of energy bars and gels as well as mineral salts. Volchem, however, takes care of everything: it designs them in its analytical lab, produces and packages them. This choice brings about evident benefits: the oversight and control of the production chain guarantees high-quality products. This strategy was implemented over thirty years ago, and applies to its entire product portfolio, which includes all the essential nutrients for a healthy diet: vitamins, proteins, amino acids, carbohydrates, fats, and mineral salts. Some of the Volchem products also cater to allergies and intolerances, which have been on the rise in the past few years, and are ideal for lactose intolerants, coeliacs as well as vegans and vegetarians. We all know that nowadays a sleek design, cool looks, the perfect fit, and doing what a product is meant to do inform our decision to buy something. The same applies to the supplements produced by this Paduan company: it develops the most effective formulas and ensures its products taste good, to boot. Volchem’s energy bars are on par with the most mouth-watering baked goods despite featuring healthy nutritional values. These traits are probably due to the fact the founder’s father was a skilled baker. His son, after obtaining his two degrees in Chemistry and Pharmacology, never forgot the hours spent baking with his father, and married the nutritional content of his recipes with incredible flavours which every client – even athletes – look for. For more information visit www.volchem.it